OSRAM and Ring have deployed a fleet of four dual-branded technical demonstration vans to support workshops across the UK. The initiative allows technicians to engage with the latest lighting and workshop equipment while receiving a £10 Greggs voucher for purchases totalling £200.
The vans carry a comprehensive inventory, including bulbs from both brands, battery chargers, jump starters, and analysers from Ring. OSRAM’s contribution to the mobile display includes dash cameras and inspection lights. The service is designed to help mechanics evaluate tools for diagnostic work and vehicle maintenance before committing to a purchase.
Terri Clark, Marketing Manager for OSRAM, stated:
“The four vans from Ring and OSRAM can be requested by workshops through their local factor, who can get in touch with us. We can then arrange a visit and if they buy £200 worth of product, they’ll receive a £10 Greggs voucher as a thank you.”
Beyond product sales, the vans provide a platform for technical advice and query resolution. Testing equipment first-hand allows professionals to assess the ergonomics and functionality of tools in a real-world environment.
Clark added:
“We have found that it’s incredibly important for technicians to not only touch and handle the products instead of just seeing them in the box or online, but to also get advice or have questions about the product answered, so they are confident when making a purchasing decision.”
Workshops interested in a visit should contact their local motor factor to coordinate with the OSRAM and Ring teams. For details on the full range please click here.
